Not only have prominent brands distanced themselves from advertising on Elon Musk-owned X, but many flagship accounts have ceased posting on the social media platform altogether.
Since Musk engaged in antisemitic content on his own platform and a Media Matters report was released showing prominent advertisers’ content next to harmful rhetoric on the site, companies have turned their back on X.
Flagship accounts belonging to Disney, Paramount, Lionsgate, Sony, and Warner Bros. Discovery have not posted to the platform in around 10 days, a move first reported by CNN’s Reliable Sources. While Disney’s main X account reposted a few positive reactions to their latest film “Wish” on Nov.
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